Introduction to Glo-Bus Business Strategy Game

(This is a sample text from the e-Book "Glo-Bus Glo-Bus Business Strategy Game Demystified" To buy a copy of this e-Book, click here)

Now that you’ve downloaded the participant’s manual and registered yourself with a company on the system; you need no more introductions to the Glo-Bus Business Strategy Game (Hereafter referred to as the BSG). The objective of this guide book is not to teach you what BSG and how it will help you to learn business strategy. It is all well written in the participant’s guide and your instructor would have already given you a good introduction about the game and how it will help you in understanding business strategy in the real world.
Just as a brief introduction; BSG is a web-based online game where you and your co-managers (team players) are taken over a digital camera company that is holding equal market share with several other companies. You are given a set of business objectives to achieve by the investors of the company. All that information is provided in your user manual and it is not necessary to repeat it here.
You will take over the company at the end of 5th year of operation, and you are expected return the company to your instructor at the end of a number of years he or she specify (In most courses this will be end of year 15)
You will be evaluated based on your overall performance in the BSG during the specified time period, and with few other assignments including two quizzes, few three year strategic plans and a company presentation (optional for the instructor) .

Throughout this book, we assume that you have completely read the participants guide and have a thorough understanding about the basics of the game and the terminology used. Therefore we will not describe any of the terminologies used in the game. (For example, you are expected to know what is P/Q rating and what is an “Exchange Rate Loss”)

(This is a sample text from the e-Book "Glo-Bus Glo-Bus Business Strategy Game Demystified" To buy a copy of this e-Book, click here)